Catch-up on the Chinese alcohol market! Name the #1 selling spirit in the world. Vodka? Nope. Whiskey? Not even close. It’s actually Baijiu. WineSPIT presents a deep look at Baijiu’s branding strategies and booming sales, which are now big in both Chinese and international markets. With particular attention to the successful case of Baijiu, we’ll contextualize China’s main […]

Set the Scene: Sales’ Stage Management for Easy Closures Who enjoys the final “struggle” to close a sale? Not many people! But with strategic management of each stage of the sales process, closing the deal is no longer a struggle.   Learn how to reach that “happy place” of easy closure at SPIT’s Done Deal: […]

 Workshop info Aging and Appreciating Alsace Presenting 10 top quality examples of Riesling & Gewürztraminer from Alsace, Europe and the New World, Gorges Lorentz – the 6th generation President of Gustave Lorentz – will discuss terroir, climate and history in SPIT’s March Workshop Golden Age of Alsace: Style, Aging & Market for Riesling and Gewürztraminer. Following this, […]

 Workshop info Running a business is not an easy job – especially for wine firms in the competitive Hong Kong market.  Whether you are an SME with one showroom, an online wine shop, or an international firm with chain stores, POS, CRM, sales management, inventory, email-marketing, website, HR, e-Commerce, budgeting, and scheduling are all part of […]

 Workshop info Let the Gin, Begin!  Gin is oh so very “in” these days, so get up to speed on the trends, the technicalities, the tastes, and the service and sales techniques. We’ll have you touching and smelling rye, junipers and other aromatics, taste the different styles that are trending, and going in-depth to understand the […]

Yeast is critical to a wine’s success, leading grape juice through fermentation, to maturation, to the wine we all love. But what exactly is yeast? How does it work its magic? And what effect does “natural” or “commercial” yeast have in the glass? Jeremy Mackenzie, Chief Winemaker, Isabel Estate Marlborough will focus on the technical role […]

Thank you for the interest in our WineSPIT Workshop, "Château Angélus: The Past, Present and Future of Bordeaux Classification". We are very proud to announce it is already full. The registration is now closed. Apologies for inconvenience caused. Stay tuned with us and hope to see you at next round! Sincerely, WineSPIT Association ----------- Date 26 […]