Comeback King – The Return to Glory of Hungary A century ago, Hungarian wines were a key player in Europe. But phylloxera, world wars, communism and more external factors interrupted a glorious wine growing tradition, which is now bouncing back. With 22 wine regions and hundreds of grape varieties, its most renowned is Tokaji, noted […]

Romeo & Juliet. Veneto & Verona. Bianco & Rosso. Taste & Sales. SPIT gets romantic! Meet Northeast Italy’s trending regions with Master of Wine, Sarah Heller. Joined by 2 Italian market experts, 5 x mini “regional panels” will offer a “quick fling” with each region so you can “fall in love” or “move on”. With […]

Catch-up on the Chinese alcohol market! Name the #1 selling spirit in the world. Vodka? Nope. Whiskey? Not even close. It’s actually Baijiu. WineSPIT presents a deep look at Baijiu’s branding strategies and booming sales, which are now big in both Chinese and international markets. With particular attention to the successful case of Baijiu, we’ll contextualize China’s main […]

Set the Scene: Sales’ Stage Management for Easy Closures Who enjoys the final “struggle” to close a sale? Not many people! But with strategic management of each stage of the sales process, closing the deal is no longer a struggle.   Learn how to reach that “happy place” of easy closure at SPIT’s Done Deal: […]

 Workshop info Aging and Appreciating Alsace Presenting 10 top quality examples of Riesling & Gewürztraminer from Alsace, Europe and the New World, Gorges Lorentz – the 6th generation President of Gustave Lorentz – will discuss terroir, climate and history in SPIT’s March Workshop Golden Age of Alsace: Style, Aging & Market for Riesling and Gewürztraminer. Following this, […]